The two new designs KFC revealed Wednesday highlight the fact that diners’ habits have shifted toward delivery rather than in restaurant dining — a trend that started pre-pandemic, but was accelerated by coronavirus, “proving a need for a modernized design,” the company said.
That option also includes an outdoor seating area called the “Colonel’s Porch” and an interior dining room that’s smaller than KFC’s current layouts.
Both concepts feature brighter branding that highlights KFC’s classic red and white stripes and a brightly lit red bucket that directs customers to a newly installed “cubby system” for online and pickup orders.
Some restaurants will have dedicated parking spots for customers that order from KFC’s app or third-party apps, as well as reserved spaces for DoorDash, Uber Eats and Postmates delivery drivers.
KFC said the new designs will roll out in three US locations next year, including West Palm Beach, Indianapolis and central Kentucky.